The support will be in the form of contribution to the PM Cares Fund at the Central level, support to various state governments where the company’s factories are located and also direct district-level projects undertaken to provide relief in various forms.
This will include providing medicines, personal protective equipment for medical and relief personnel and also weaker sections of society, sanitisation of areas, distribution of essentials to migrant labour and local community to ensure better access to food and nutrition for the underprivileged sections of the society that is affected in the current situation.
The company’s management team will work with district-level authorities to roll the relief activities that are being supported directly. The initiatives will be undertaken through MRF Foundation, the corporate social responsibility arm of MRF.
COVID-19 pandemic is one of the toughest challenges that the world has faced, MRF said in a statement. “At such a time, it is imperative for businesses to join hands with the governments to support the communities we live and serve in. MRF recognises this and is accordingly rolling out these initiatives.”